Learn to do your own makeup in 3 hours: a beautiful, natural finish, without complicated steps and without spending hours in front of the mirror.
You have been saying for years that you want to learn to do your own makeup, but you always end up with the classic “I don’t have time”. And so you still haven’t discovered those 5 products that, in 7 minutes, would give you glowing skin and wide-awake eyes (even when you haven’t slept a wink).
Then comes “makeup is hard and it makes me look older”, and another year goes by without you knowing how to do your makeup so you look natural and fresh, without your lines showing more or ending up buried under a layer of foundation.
And of course there’s “makeup is pointless”, while those sparkly eyeshadows you bought on impulse sit forgotten in a drawer, when they could be lighting up your eyes and giving you that show-stopping touch.
In my in-person makeup lessons in Madrid (Alcobendas), I’ll teach you to do your own makeup step by step, simply and naturally, even if you’re a total beginner with no idea where to start. Because your face is unique, and you deserve to know the tips that let you…
✔ Be amazed at how much bigger and brighter your eyes look, even if they’re downturned or hooded.
✔ Turn up “dressed up but casual” for those spur-of-the-moment afternoon drinks with your friends.
✔ Know that you can cover your dark circles and dark spots with the right technique, so your lines don’t stand out too much… (without erasing them, obviously).
✔ Feel a little brighter on the days you need extra help because there aren’t enough hours in the day and all you want is to feel a bit prettier, even if you end up at the supermarket.
✔ Make your makeup last all day (or nearly), for that wedding where — you don’t know it yet — you’ll still be dancing when they play the very last song.
✔ Feel confident when a video call comes up for the job of your dreams and you want them to see the best version of you, inside and out.
And, of course, all of this looking beautiful and subtle, still natural and still recognisably you.
CURSOS DE MAQUILLAJE HAY MUCHOS... ¿y si por fin haces uno con el que aprendas de verdad?
HELEN AROCA | MAKE UP COACH
I’ll show you basic products with simple uses. Nothing complicated!
Makeup isn’t cosmetic surgery, but you will learn to improve hydration and glow so you look your best
No erasing “double chins” or reshaping your nose. I teach you to do your makeup without over-the-top transformations, so you still look like YOU.
I’ll show you how to prep and look after your skin at any age, so your foundation and concealer don’t crack and settle into lines.
I’ll show you the 3 steps to stop drawing a messy line and get red-carpet eyeliner instead.
I’ll tell you the one crucial thing that not even the assistants at the makeup counter know, so you finally get your foundation shade right.
I’ll tell you how to turn your daytime makeup into a night-out look in just 3 minutes.
To choose your foundation, you test it on your hand. But your friend (the one whose makeup always looks good) knows exactly where to test foundation to match her skin tone. You’ll learn to pick the perfect shade.
Blush, bronzer, contouring… you won’t need a dictionary any more. I’ll tell you what they are, where to put them and which shades to choose for seriously good cheekbones.
You’ll get more volume without it being obvious, and you’ll learn which lipstick colour suits you best.
You’ll learn to say mascara instead of “rimmel” and eyeliner instead of “eye line”. It’ll have you sounding like the expert among your friends.
You’re going to learn the 2 techniques we professional makeup artists use to make your makeup last all day (or nearly).

3 hours
Film it on video
In Alcobendas
The gift voucher is valid for 9 months from the date of purchase, and you don’t need to choose a date at the time of purchase. The person receiving the gift picks the date herself.
A private makeup lesson just for you: skin prep, cosmetic ingredients that actually work, the differences between brushes and their uses and shapes, and when to use each one.
The difference between tone and undertone, where to test foundation to find your ideal shade, and the difference between cream and powder products.
Everyday eye makeup and looks for special occasions, eyeliner in 3 essential steps (including downturned or hooded eyes), and brow makeup to make your face more expressive.
All makeup materials are included during the lesson, but you can bring your own makeup bag if you want to learn how to get the most out of it.
Bad memory? Don’t worry, you can take out your phone and film every step so you can watch it back as many times as you like.
My makeup studio is at Ctra. Fuencarral 80, Alcobendas (Madrid), a 5-minute walk from La Granja metro station.
Several packs
Free shipping
Express collection
3 to 4 hours
Perfect for groups
In Alcobendas
The gift voucher is valid for 9 months from the date of purchase, and you don’t need to choose a date at the time of purchase. The person receiving the gift picks the date herself.
A private makeup workshop just for your group: skin prep, cosmetic ingredients that actually work, the differences between brushes and their uses and shapes, and when to use each one.
The difference between tone and undertone, where to test foundation to find your ideal shade, and the difference between cream and powder products.
Everyday eye makeup and looks for special occasions, eyeliner in 3 essential steps (including downturned or hooded eyes), and brow makeup to make your face more expressive.
Materials are included during the workshop, but you can bring your own makeup bags if you want to learn how to get the most out of them.
My makeup studio is at Ctra. Fuencarral 80, Alcobendas (Madrid), a 5-minute walk from La Granja metro station.
1.5 hours
Film it on video
In Alcobendas
Choose one of the two options:
OPTION A: Makeup lesson covering skin and lips only (dark circles included)
OPTION B: 1.5-hour makeup lesson covering eyes only (eyelids, not dark circles), brows and lips
A private makeup lesson just for you: skin prep, cosmetic ingredients that actually work, the differences between brushes and their uses and shapes, and when to use each one.
The difference between tone and undertone, where to test foundation to find your ideal shade, and the difference between cream and powder products.
Everyday eye makeup and looks for special occasions, eyeliner in 3 essential steps (including downturned or hooded eyes), and brow makeup to make your face more expressive.
Materials are included during the lesson, but you can bring your own makeup bag if you want to learn how to get the most out of it.
My makeup studio is at Ctra. Fuencarral 80, Alcobendas (Madrid), a 5-minute walk from La Granja metro station.
My studio is in Alcobendas (Madrid), Calle Fuencarral 80, a 5-minute walk from La Granja metro. It isn’t at street level, so you won’t spot it from outside if you walk past.
The private one-to-one makeup lesson (you don’t share the room with anyone) is €197, Monday to Saturday. For groups, see the group workshop tab (from €340).
The full one-to-one makeup lesson lasts up to 3 hours and runs in one continuous session on the same day. Group workshops can run up to 1 hour longer.
Yes, the makeup lesson is paid in advance to secure your place. Secure payment is available by card, Bizum and PayPal.
You have 14 days from the date of purchase to cancel your lesson. After that period no refunds are given.
Yes, you can change the date once at most, with at least 48 hours’ notice. Bear in mind, though, that it may take months to get another booking.
Underneath each option there’s a see dates and book button. It opens my booking calendar, where you can pick whichever available day and time you prefer.
Saturdays are the first to fill up (there are only 4 a month) and they’re the most requested. I’d suggest scrolling further ahead in the calendar, and if Saturday is your only option, book as soon as you can. Even months out it will keep filling up and it’ll be hard to find a slot.
Of course. There are two options on the website: a gift box shipped physically to the address you give us, which includes a gift card in a handmade envelope plus cosmetic products depending on the box you choose. There’s also the PDF gift voucher to print or send whenever you like.
Your gift voucher (PDF or physical gift card) has a QR code. Scan it and my booking calendar will open so you can choose whichever available day and time you prefer. If anything goes wrong, send me a WhatsApp on 666874211.
You have 10 months from the date of purchase. After that, your lesson is considered taken.
Not at all. When you arrive I find out what you need and adapt to your level — if that’s zero, then zero. You don’t need to bring anything if you don’t have it or don’t want to. Materials are included during the lesson.
Guests can’t come along without paying for their place, except children under 8. But I’d encourage you to carve out a bit of time just for yourself that day.
Yes. I focus on helping women who usually know nothing at all, but I adapt the content to the level of whoever comes. We can practise more complex, precise techniques, mixing products, smokey eye, smudged eyeliner and more. If you want to learn to do other people’s makeup, I’d recommend my makeup course for professionals here.
The studio has 6 makeup stations, so group workshops are for a maximum of 6 people. You can see the rates on the group workshop button on this page by selecting 6 people from the options. The more of you there are, the less it costs per person.
Of course! I’ll also teach you how to buy what actually suits you, so you never spend money again on products that aren’t right for you.
Mejoras TUS HABILIDADES, aprendes TÉCNICAS ÚNICAS para ti y empiezas a mirarte con MUCHO MÁS CARIÑO. Lo llaman VANIDAD pero en realidad es auto-cuidado.
HELEN AROCA | MAKE UP COACH
That’s the greeting people have known me by since 2015, when I decided to strike out on my own as a freelance makeup artist and trainer.But don’t think it was always this way…

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Esta política puede estar sujeta a cambios y actualizaciones. Se recomienda a los clientes revisarla periódicamente para estar al tanto de cualquier modificación.
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